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报告导航:研究报告制造业汽车
2015-2019年中国行车记录仪行业研究报告
字数:2.8万 页数:100 图表数:57
中文电子版:8000元 中文纸版:4000元 中文(电子+纸)版:8500元
英文电子版:2200美元 英文纸版:2400美元 英文(电子+纸)版:2500美元
编号:YSJ092 发布日期:2015-12 附件:下载

    随着“碰瓷”等交通纠纷关注度的上升,中国行车记录仪市场正在持续升温。2015年中国行车记录仪销量估计在1300万台左右,同比增速高达85.71%。尽管如此,与庞大的汽车保有量相比,中国行车记录仪的装配率不足5%,远低于日本、台湾、俄罗斯等地区,市场增长潜力很大。

    2015年,中国行车记录仪早已不再局限于防“碰瓷”,产品功能和产品形态都有较明显的变化。在产品功能上,除了行车记录以外,越来越多的产品集成了wifi、倒车影像、语音识别、导航等功能。在产品形态上,智能后视镜发展趋势明显,大部分企业已经或正在开发此类产品,并将操作系统、3G模块、ADAS、导航、语音操作、手势识别等功能相互,朝着汽车智能辅助驾驶系统的方向发展。其中导航功能的集成对车载导航市场造成一定影响。

    目前,各方企业正在积极进入行车记录仪领域,将其作为布局车联网的依托。从企业类型看,除了行车记录仪和导航等车载终端设备厂商之外,互联网厂商、地图厂商、整车厂商也正在布局。互联网和地图厂商主要为了占领用户资源,整车厂布局则希望出未来行车记录仪进入前装市场。

    其中在互联网厂商方面,主要有奇虎360、腾讯、阿里巴巴、小米科技正在积极布局:
20120114.gif2015年5月,奇虎360推出360行车记录仪,内置安霸 A7 图像处理器、2英寸TFT显示屏、1296P、160°广角、售价299 元。该产品在2015年“双十一”当天销量达到20万台。
20120114.gif2015年10月,腾讯与盯盯拍合作推出“QQ物联行车记录仪”。盯盯拍与“QQ物联”打通后,可直接在QQ“我的设备”中添加盯盯拍行车记录仪,并对记录仪进行各种访问和操作。
20120114.gif2015年10月,JADO捷渡发布的智能后视镜“Vision远界”搭载了阿里巴巴旗下的YunOS操作系统。
20120114.gif2015年11月24日,小米旗下小蚁科技发布一款行车记录仪,该产品拥有2.7 英寸 16:9 高清 LED 显示屏,165°广角,使用安霸A7LA70 芯片(推断),支持最高 1296P(2304×1296 )解析度,可录制 60fps 1080P 的视频。还拥有ADAS 智能辅助系统,可以进行车道、车速、车距等数据分析并作出报警。该产品众筹价格仅289元。

行车记录仪行业_副本.png


Chinese driving recorder market continues to heat up amid growing concerns over traffic accident disputes, such as Pengci, a word referring to fake accidents for extorting money. Driving recorder sales volume is estimated at around 13 million sets in China in 2015, representing a year-on-year surge of 85.71%. Notwithstanding, compared with huge car ownership, the installation rate of driving recorder in China is less than 5%, far below that in Japan, Taiwan, and Russia, indicating enormous potential for market growth.

In 2015, driving recorders are no longer confined to the function of preventing Pengci, but experience significant changes in function and shape. As to the function, besides driving recording, more and more products integrate Wi-Fi, rearview reverse parking camera, voice recognition, and navigation. Regarding the shape, smart rearview mirror leads the trend. Most companies have already developed or are developing such products, and add operating system, 3G module, ADAS, navigation, voice action, and gesture recognition, with the products developing towards intelligent driver assistant system. The integration of navigation has some impact on on-board navigation market.

Companies are rushing into driving recorder field and use it as a medium to make layout in telematics. In addition to makers of on-board terminals including driving recorder and navigator, Internet firms, map companies, and automakers also want to get a piece of the pie. Internet and map companies aim to capture user resources, and carmakers wish to make their way into the driving recorder OEM market.

Internet companies that make aggressive actions include Qihoo 360 Technology, Tencent, Alibaba, and Xiaomi.

In May 2015, Qihoo 360 Technology launched 360 driving recorder, which has built-in Ambarella A7 image processor and 2-inch 1296P 160° wide-angle TFT display, and is sold at RMB299. 200,000 sets of the product were sold on Nov 11, 2015.
In Oct 2015, Tencent and DDPai jointly launched “QQ IoT driving recorder”. After DDPai and “QQ IoT” are connected, DDPai driving recorder can be added to “My Device” on QQ, and access and operations to the driving recorder can be gained.
In Oct 2015, JADO launched smart rearview mirror “Vision” carrying Alibaba’s YunOS operating system.
On Nov 24, 2015, Xiaoyi Technology under Xiaomi launched a driving recorder. The product has a 2.7-inch 165° wide-angle 16:9HD LED display, uses Ambarella A7LA70 chip (supposedly), supports a max. resolution of 1296P (2304×1296), and can record 60fps 1080P videos. In addition, it also carries ADAS, analyzing the data on lane, vehicle speed, and vehicle distance, and giving the alarm. The crowd-funding price is RMB289.

Representative Driving Recorder Companies in China

记录仪 英文 89.png

Source: China Driving Recorder Industry Report, 2015-2019 by ResearchInChina

China Driving Recorder Industry Report, 2015-2019 by ResearchInChina highlights the followings:
20120114.gifDevelopment of global driving recorder;
20120114.gifDriving recorder shipments, market size, development characteristics, competitive landscape, and development trends in China;
20120114.gifDevelopment of driving recorder market segments in China;
20120114.gifChinese driving recorder chip market pattern;
20120114.gifDevelopment of driving recorder chip suppliers in China, including profile, operation, main driving recorder solutions and features of products;
20120114.gifDevelopment of driving recorder producers in China, covering profile, operation, features of products, and development strategy.

第一章 行车记录仪定义及分类
1.1 定义
1.2 发展
1.3 分类
1.4 结构

第二章 行车记录仪发展概况
2.1 全球行车记录仪市场规模
2.1.1 全球市场
2.1.2 日本市场
2.1.3 台湾市场
2.1.4 俄罗斯市场
2.2 中国行车记录仪市场规模
2.2.1 销量
2.2.2 市场规模
2.2.3 竞争格局
2.2.4 销售渠道
2.2.5 发展特点
2.2.6 互联网企业布局
2.2.7 企业收购
2.3 产业链发展
2.3.1产业链概述
2.3.2 主控芯片

第三章 细分市场发展概况
3.1 带显示屏 CDR
3.2 无屏 WIFI 记录仪
3.3 智能后视镜定义
3.3.1 定义
3.3.2 应用
3.3.3 主要企业
3.3.4 产品功能
3.3.5 发展趋势

第四章 主要芯片公司
4.1 安霸
4.1.1 公司简介
4.1.2 运营情况
4.1.3 行车记录仪业务
4.2 联咏科技
4.2.1 公司简介
4.2.2 运营情况
4.2.3 主要产品
4.2.4 行车记录仪业务
4.3 全志科技
4.3.1 公司简介
4.3.2 运营情况
4.3.3 主要产品
4.4 凌阳科技
4.4.1 公司简介
4.4.2 运营情况
4.4.3 行车记录仪业务
4.5 太欣
4.5.1 公司简介
4.5.2 运营情况
4.5.3 行车记录仪业务
4.6 倚强
4.6.1 公司简介
4.6.2 运营情况
4.6.3 行车记录仪业务

第五章 主要公司
5.1 研勤科技•PAPAGO!
5.1.1 公司简介
5.1.2 运营情况
5.1.3 行车记录仪业务
5.1.4 供应链
5.1.5 战略规划
5.2 友浩车联网
5.2.1 公司简介
5.2.2 经营情况
5.2.3 主要产品
5.2.4 供应商
5.2.5 战略规划
5.3 索菱股份
5.3.1 公司简介
5.3.2 经营情况
5.3.3 主营业务
5.3.4 战略规划
5.4 卡卡电子•凌度
5.4.1 公司简介
5.4.2 主营业务
5.4.3 战略规划
5.5 捷渡•JADO
5.5.1 公司简介
5.5.2 主营业务
5.5.3 战略规划
5.6 奇虎360
5.6.1 公司简介
5.6.2 主营业务
5.6.3 战略规划
5.7 为有视讯•盯盯拍
5.7.1 公司简介
5.7.2 主营业务
5.7.3 战略规划
5.8 沃可视•仙人指路
5.8.1 公司简介
5.8.2 主营业务
5.8.3 战略规划
5.9 凌速电子•凌速
5.9.1 公司简介
5.9.2 主营业务
5.9.3 战略规划
5.10 聚富康•聚影
5.10.1 公司简介
5.10.2 主营业务
5.10.3 战略规划
5.11 阿拉丁电子•第一现场
5.11.1 公司简介
5.11.2 主营业务
5.12 嘉丰卓越•任E行
5.12.1 公司简介
5.12.2 主营业务
5.13 安尼泰科
5.13.1 公司简介
5.13.2 主营业务
5.13.3 战略规划
5.14 互联移动
5.14.1 公司简介
5.14.2 主营业务
5.15 善领
5.15.1 公司简介
5.15.2 主营业务
5.15.3 战略规划
5.16 纬嘉壹科技•乐驾
5.16.1 公司简介
5.16.2 主营业务
5.17 包黑子
5.17.1 公司简介
5.17.2 主营业务
5.18 凯立德
5.18.1 公司简介
5.18.2 主营业务
5.18.3 战略规划
5.19 好帮手
5.19.1 公司简介
5.19.2 经营情况
5.19.3 主营业务
5.19.4 战略规划

第六章 总结及预测
6.1 市场规模
6.2 市场结构
6.3 发展趋势

1 Definition and Classification of Driving Recorder
1.1 Definition
1.2 Development
1.3 Classification
1.4 Structure

2 Development of Driving Recorder
2.1 Global Driving Recorder Market Size
2.1.1 Global
2.1.2 Japan
2.1.3 Taiwan
2.1.4 Russia
2.2 Chinese Driving Recorder Market Size
2.2.1 Sales Volume
2.2.2 Market Size
2.2.3 Competitive Landscape
2.2.4 Sales Channel
2.2.5 Development Characteristics
2.2.6 Internet Firms’ Layout
2.2.7 M&As
2.3 Development of Industry Chain
2.3.1 Overview 
2.3.2 Master Chip

3 Development of Market Segments
3.1 Display CDR
3.2 Non-display WIFI Recorder
3.3 Smart Rearview Mirror
3.3.1 Definition
3.3.2 Application
3.3.3 Major Companies
3.3.4 Functions of Product
3.3.5 Development Trends

4 Major Chip Companies
4.1 Ambarella
4.1.1 Profile
4.1.2 Operation
4.1.3 Driving Recorder Business
4.2 Novatek
4.2.1 Profile
4.2.2 Operation
4.2.3 Main Products
4.2.4 Driving Recorder Business
4.3 Allwinner Technology
4.3.1 Profile
4.3.2 Operation
4.3.3 Main Products
4.4 Sunplus Technology
4.4.1 Profile
4.4.2 Operation
4.4.3 Driving Recorder Business
4.5 Syntek
4.5.1 Profile
4.5.2 Operation
4.5.3 Driving Recorder Business
4.6 SQ Technology
4.6.1 Profile
4.6.2 Operation
4.6.3 Driving Recorder Business

5 Major Players
5.1 PAPAGO!
5.1.1 Profile
5.1.2 Operation
5.1.3 Driving Recorder
5.1.4 Supply Chain
5.1.5 Strategic Planning
5.2 Youhao Car Networking
5.2.1 Profile
5.2.2 Operation
5.2.3 Main Products
5.2.4 Suppliers
5.2.5 Strategic Planning
5.3 Shenzhen Soling Industrial
5.3.1 Profile
5.3.2 Operation
5.3.3 Primary Business
5.3.4 Strategic Planning
5.4 CARCAM Electronic•Black View
5.4.1 Profile
5.4.2 Primary Business
5.4.3 Strategic Planning
5.5 JADO•JADO
5.5.1 Profile
5.5.2 Primary Business
5.5.3 Strategic Planning
5.6 Qihoo 360
5.6.1 Profile
5.6.2 Primary Business
5.6.3 Strategic Planning
5.7 vYou•DDPai
5.7.1 Profile
5.7.2 Primary Business
5.7.3 Strategic Planning
5.8 Jeavox•Angel’s Guide
5.8.1 Profile
5.8.2 Primary Business
5.8.3 Strategic Planning
5.9 LNSU Electronic & Technology•LNSU
5.9.1 Profile
5.9.2 Primary Business
5.9.3 Strategic Planning
5.10 Shenzhen JFK Electronic•JVIN
5.10.1 Profile
5.10.2 Primary Business
5.10.3 Strategic Planning
5.11 Aladdin•First Scene
5.11.1 Profile
5.11.2 Primary Business
5.12 Jiafeng Zhuoyue•REXING
5.12.1 Profile
5.12.2 Primary Business
5.13 Anytek
5.13.1 Profile
5.13.2 Primary Business
5.13.3 Strategic Planning
5.14 Hunydon
5.14.1 Profile
5.14.2 Primary Business
5.15 Zenlane
5.15.1 Profile
5.15.2 Primary Business
5.15.3 Strategic Planning
5.16 Wei Jia Yi Technology•ROGA
5.16.1 Profile
5.16.2 Primary Business
5.17 Baoheizi
5.17.1 Profile
5.17.2 Primary Business
5.18 Careland
5.18.1 Profile
5.18.2 Primary Business
5.18.3 Strategic Planning
5.19 Coagent
5.19.1 Profile
5.19.2 Operation
5.19.3 Primary Business
5.19.4 Strategic Planning

6 Summary and Forecast
6.1 Market Size
6.2 Market Structure
6.3 Development Trend

图:各类行车记录仪代表产品及价格
图:2014-2019年全球行车记录仪市场规模
图:2013-2019年中国行车记录仪销量
图:2012-2015 年“行车记录仪”关键词百度搜索指数
图:2013-2019年中国行车记录仪市场规模
表:2015年“双十一”天猫商城行车记录仪销售排名
表:2015京东行车记录仪十大品牌
图:2015年第一季度中国行车记录仪市场占有率
表:中国主要行车记录仪企业
图:中国行车记录仪销售渠道
表:中国行车记录仪代表企业
表:行车记录仪(包括智能后视镜)领域收购案例
图:2014-2019年中国行车记录仪主控芯片市场规模
图:2014-2019年全球行车记录仪主控芯片市场规模
图:中国行车记录仪产业结构
图:各芯片厂商主要产品对应视频像素
表:行车记录仪主控方案代表芯片和识别代码
表:主流行车记录仪厂商优势
表:中国带显示屏式行车记录仪主要产品参数
表:中国无屏Wifi式行车记录仪主要产品参数
表:中国主要企业智能后视镜产品
表:中国主要智能后视镜车联网功能
表:FY2011-2015安霸营业收入及净利润
表:2012-2015年联咏科技营收及利润
表:2013-2014年联咏科技主要地区销售额
表:联咏科技主要产品
表:联咏科技主要产品应用领域
表:2013-2014年联咏科技主要产品产量及产值
表:2013-2014年联咏科技主要产品销量及销售额
表:2012-2015年全志科技营收及利润
表:2012-2015年全志科技毛利率
表:全志科技主要产品及应用领域
表:2012-2014年全志科技主营收入构成(分产品)
表:2012-2014年全志科技智能终端应用处理器芯片业务收入构成(分应用领域)
表:2013-2015年凌阳科技营收及利润
表:凌阳科技在中国大陆地区运营网点
表:2012-2015年太欣营收及利润
表:2012-2015年倚强营收及利润
表:2013-2015年研勤科技营收及利润
表:2013-2014年研勤科技主要地区销售额
表:研勤科技主要供应商
表:2013-2015年研勤科技前三大供应商
表:2013-2015年研勤科技前三大销货客户
表:友浩车联网营收及利润
表:友浩车联网主要产品
表:2013-2015年友浩车联网主要产品营业收入
表:友浩车联网主要供应商
表:2013-2015年友浩车联网前5大供应商
表:2012-2015年索菱股份营收及利润
表:2013-2014年索菱股份智能化CID系统毛利率
表:凌度主要合作伙伴
表:江西沃可视主要产品
表:2013-2015年好帮手营收及利润
表:2013-2015年好帮手主营收入构成(分业务板块)
表:2013-2015年好帮手主营收入构成(分产品)
表:2013-2019年全球及中国行车记录仪市场规模及增速
图:2015、2019年中国行车记录仪市场结构

Representative Driving Recorders and Prices
Global Driving Recorder Market Size, 2014-2019E
Driving Recorder Sales Volume in China, 2013-2019E
Baidu Search Index of Driving Recorder, 2012-2015
Chinese Driving Recorder Market Size, 2013-2019E
Ranking of Driving Recorders by Sales Volume on Tmall on Nov 11, 2015
Top10 Driving Recorder Brands on JD, 2015
Market Share of Driving Recorders in China, 2015Q1
Major Driving Recorder Companies in China
Sales Channels for Driving Recorders in China
Representative Driving Recorder Companies in China
M&As in Driving Recorder (Including Smart Rearview Mirror) Field
Chinese Driving Recorder Master Chip Market Size, 2014-2019E
Global Driving Recorder Master Chip Market Size, 2014-2019E
Driving Recorder Industry Structure in China
Main Products of Chip Makers and Corresponding Video Pixel
Representative Chips and Identification Codes of Driving Recorder Main Control Solutions
Advantages of Mainstream Driving Recorder Companies
Parameters of Main Display Driving Recorders in China
Parameters of Main Non-display Driving Recorders in China
Smart Rearview Mirrors of Major Companies in China
Telematics Functions of Main Smart Rearview Mirrors in China
Revenue and Net Income of Ambarella, FY2011-FY2015
Revenue and Profit of Novatek, 2012-2015
Novatek’s Sales in Major Regions, 2013-2014
Main Products of Novatek
Applications of Novatek’s Main Products
Output and Output Value of Novatek’s Main Products, 2013-2014
Sales Volume and Value of Novatek’s Main Products, 2013-2014
Revenue and Profit of Allwinner Technology, 2012-2015
Gross Margin of Allwinner Technology, 2012-2015
Allwinner Technology’s Main Products and Their Applications
Operating Revenue Structure of Allwinner Technology by Product, 2012-2014
Smart Terminal Process Chip Business Revenue Structure of Allwinner Technology by Application, 2012-2014
Revenue and Profit of Sunplus Technology, 2013-2015
Operational Outlets of Sunplus Technology in Mainland China
Revenue and Profit of Syntek, 2012-2015
Revenue and Profit of SQ Technology, 2012-2015
Revenue and Profit of PAPAGO, 2013-2015
PAPAGO’s Sales in Major Regions, 2013-2014
Main Suppliers of PAPAGO
Top3 Suppliers of PAPAGO, 2013-2015
Top3 Trade Debtors of PAPAGO, 2013-2015
Revenue and Profit of Youhao Car Networking
Main Products of Youhao Car Networking
Revenue from Main Products of Youhao Car Networking, 2013-2015
Major Suppliers of Youhao Car Networking
Top5 Suppliers of Youhao Car Networking, 2013-2015
Revenue and Profit of Shenzhen Soling Industrial, 2012-2015
Gross Margin of Shenzhen Soling Industrial’s Smart CID System, 2013-2014
Major Partners of BlackView
Main Products of Jeavox
Revenue and Profit of Coagent, 2013-2015
Operating Revenue Structure of Coagent by Segment, 2013-2015
Operating Revenue Structure of Coagent by Product, 2013-2015
Global and Chinese Driving Recorder Market Size and Growth Rate, 2013-2019E
Chinese Driving Recorder Market Structure, 2015&2019E
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